Joon Ahn
Art Director / Designer
Lego Thumbnail.jpg

Lego

 
 
 

Lego Playbox - Collateral

'Lego Playbox' is an in-store experience that promotes engagement between shoppers and children. One Show asked us to create a unique experience in LEGO stores, aimed at engaging customer's educational spirit.

 

Awards

2017 Clio - Silver

2016 One Show - Silver

 

 

 
 
2 LEGO Brick Brain Container - CAMPAIGN.jpg
 
 

To promote the educational Lego Playbox, standard brick containers are redesigned as brains.